Overview

Book Author Ecommerce Store

With our help, Samson Adah Paul was able to define an end-to-end experience for its key audiences hinged around several ‘key moments of truth’ such as when a customer first sees a Samson Adah paul website and when they read the book.

 

Client

SAMSON ADAH PAUL

Service

Web Development

View

Project

Challenges

Samson Adah Paul, author of the iconic book series, are books that’s loved around the world. But the author recognized that the needs of its audiences were changing. They were no longer content with a largely offline purchase journey and wanted a more emotional engagement with the books.

With our help Samson Adah Paul was able to define an end-to-end experience for its key audiences hinged around several ‘key moments of truth’ such as when a customer first sees a samson adah paul website and when they read the book. The final result was a globally-aligned customer experience that’s attracting new customers and emotionally engaging them on an ongoing basis. Ecommerce revenue has more than doubled since the launch of the winning online shop and the sales process has been optimised, with 92% of people completing the online sales. You’ll never be offered a cookie-cutter package or a service you don’t need. But here’s a taste of what’s possible:

The Result

Building upon the eCommerce engine, Silahub’s development team crafted a completely bespoke eCommerce experience, delivering a sophisticated solution that is powerful, scalable androbust

   

Analysis

Strategy

Implementation

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